A Site a Search Engine Can Actually Read.
Most sites we replace look fine and rank nowhere. We design and build the site, write the copy, and put in the structured data that tells a search engine and an AI assistant what your business actually is.
What a Website Build Actually Involves.
A Website Build, in One Paragraph
A website build is the work of producing a site a customer can use and a machine can read. It is four things: a structure a search engine can crawl, copy written for the business rather than filler, structured data describing what it sells, and a build that stays fast on a phone.
Web design, web development and website redesign are the usual labels. A rebuild replaces the site and a repair fixes the one you have, and those are different jobs at different prices.
Four Reasons a Good-Looking Site Earns Nothing.
A Crawler Gets an Empty Page
Mersa’s July 2026 audit of KYND Dental Care in Bali found a site loading its content with JavaScript, so a plain crawl returns nothing at all.
Nothing Underneath Says What You Are
No structured data, no service pages, no address a machine can parse. The design carries the meaning and the design is the one part a crawler cannot read.
There Is No Route to a Booking
The page a customer lands on has no obvious next step, or the link that had one now goes to a form nobody has monitored since it was built.
The Page Builder Is the Weight
Every page carries the cost of a builder that had to be able to make any page. On a phone, that cost is the wait before anything appears.
What You Actually Receive.
The Half People See
Designed and written for your business rather than filled into a template. Speed is measured on a phone, because that is where the customer is.
- Structure a real page per thing you sell
- Copy written for you, never filler
- Speed measured on a phone, not a laptop
The Half Machines Read
The layer that decides whether a search engine or an assistant can describe you at all. It is also the half nobody shows you in a proposal.
- Structured data what you are, where, what you sell
- Crawlable content no page that renders empty
- The handover the site, the logins and the source
What the Audit Costs, and How the Build Is Quoted.
The Audit Week
$350 USD, once. Flat, whatever the business, and nothing renews afterwards.
One week across the site, local search, AI visibility, social and reviews, ending in a written fix list ranked by impact, with an effort estimate and an owner on every line.
- What a crawler actually gets from your site today
- Which pages are missing and which should go
- Whether you need a rebuild or a repair
The Build
Priced after your audit. There is no published build price here, and inventing one would be a guess.
A five page site and a twenty page site are not the same job. Quoting before anybody has looked means padding the smaller one to cover the bigger one.
- Page count how many things you actually sell
- Copy written by us, or supplied by you
- Migration whether the old content has to move
- Systems whether a booking tool has to connect
The audit price is in US dollars, which is how every client is billed. The build quote is one number with the pages it covers written beside it.
Found in the Audit.
Built Here.
| What the audit week tells you | What the build does about it |
|---|---|
| Whether a crawler can read your site at all | Rebuilds the pages that render empty, and repairs the ones that nearly work |
| Which pages exist for something you stopped selling | Cuts them rather than migrating them into a site you just paid for |
| Which pages your competitors publish and you do not | Writes them, rather than adding them to a list nobody actions |
| Whether the site is the problem at all | Says so plainly. A site that only needs repairing is not rebuilt |
The audit is the diagnosis and the build is one possible treatment. Buying a rebuild without the diagnosis is how a business ends up paying twice for the same problem.
Read what the audit week deliversThree Builds We Would Turn Away.
You Want It Live Next Week
A site with copy written for your business takes longer than a template filled in. Where the date is the real constraint, a template is the honest answer.
You Want a Price Before Anybody Looks
There is no build price on this page because there is not an honest one. A number quoted blind is padding, and the smaller job is the one that pays for it.
You Need the Booking Engine Itself
We build the site around the booking system you already use. Building the engine, the payment flow or a product catalogue is a different job and somebody else does it better.
No build price on this page. That is deliberate.
What Happens After You Message.
You Send Your Business Name
The button opens WhatsApp with the message already written. We reply within one working day from Bali, two to three hours behind the Australian east coast, and confirm your week.
The Audit Week Runs
Day one we take read access. Day five you get a draft, day six your revisions, day seven the final fix list and a walkthrough call.
You Get a Quote and a Page List
One number for the build, with the pages it covers written beside it, so you can hold it against a quote from anybody else.
The Build Runs and You Keep Everything
The site, the source, the content and every login are yours at launch. Nothing is hosted anywhere you would have to rebuild to leave.
Two people. One studio.
We are Mersa, a two-person studio in Bali. We handle brand, web and content ourselves, and keep it small on purpose, so you always talk to the people doing the work.
The Questions People Ask About the Quote.
Have more questions? Reach out to us.
Ask Us DirectlyWhy does this page not publish a price for a website build?
Mersa publishes no website build price, because there is not an honest figure to publish. A five page site and a twenty page site are different jobs, and a single number covering both is the larger job’s price charged to the smaller one. The $350 USD audit week produces the scope, and the build is then quoted against it as one number with the page list it covers.
How long does a website build take from the first message to launch?
The audit week is seven days and is the only part with a fixed length. The build itself depends on the page count and on who writes the copy, and the range is given in writing with the quote rather than guessed here. Where a client supplies copy the schedule shortens; where it waits on copy it does not, and that dependency is stated before anything is signed.
Do I need a new website, or can the one I have be fixed?
Often the existing site can be fixed, and the audit says which. A site whose structure and speed are sound but whose copy and structured data are missing is a repair, not a rebuild, and it is quoted as one. A rebuild is proposed when the platform itself is the constraint. Mersa states which of the two applies before quoting either.
Who owns the website, the domain and the logins after it launches?
The client does, all three. The domain stays in the client’s own registrar account, the hosting is in the client’s name, and the source and content are handed over at launch. No account is created under a Mersa address that would have to be transferred later. Nothing is hosted on a platform the client cannot leave without rebuilding the site.
Do you write the copy, or does that come from us?
Either, and the quote says which. Copy written by Mersa is written for the business rather than assembled from filler, and it is the part of a build that most often sets the schedule. Copy supplied by the client is edited rather than rewritten, and shortens the timeline. What is never done is shipping a page of placeholder text and calling the site launched.
Will a new website get my business ranking higher on Google?
No promise is made about a position, on this page or any other. A build removes the reasons a search engine cannot read or rank a site, which is a precondition rather than a guarantee, and the listings and reviews work sits beside it. What is reported is what changed and when it was changed, including the months in which nothing moved.